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Does Shopify Create a Website for You, or Do You Need to Do It Yourself?

October 26, 2024

Ramin Popal

When starting your Shopify store, the website creation process can seem daunting. Does Shopify create a website for you, or must you do it yourself? If you're anxious about opening your Shopify store because you're unsure how to create a website, you're not alone. This guide will help you understand how Shopify handles website creation so you can confidently open your store.

AI Store Builder's AI store builder is one valuable tool that can help you confidently open your Shopify store. This easy-to-use solution simplifies Shopify website creation and allows the creation of a fully functional online store in less than an hour.

Does Shopify Set Up the Website for You?

No, Shopify does not create a fully customized website for you; instead, it provides a flexible framework with tools and resources to help you independently set up your eCommerce store. While Shopify offers a user-friendly interface, themes, templates, and backend support, creating a tailored, fully functional website will still require your active involvement.

Breakdown of What Shopify Provides

Themes and Templates for Customization 

Shopify offers a range of customizable themes through its Theme Store, including 10 free themes and over 60 paid options that range between $140-$180. Each theme is designed with different industries in mind, from fashion to technology, and allows for basic customization options like colors, fonts, and images. According to Shopify, 87% of its merchants rely on these themes as they streamline setup, especially for users with limited technical experience. However, creating a unique brand identity may require deeper customization through HTML/CSS edits or using Shopify’s drag-and-drop editor within themes.  

Backend Features for Efficient Store Management  

Shopify’s backend features make store management smoother by including essential eCommerce tools, such as inventory management, sales tracking, and customer relationship management (CRM). Shopify also supports multiple payment gateways (over 100), including Shopify Payments, which is built-in and simplifies transaction fees in many countries. According to a 2023 survey by BuiltWith, Shopify potentially has 29% of the world’s eCommerce websites due to these built-in tools, which reduce operational complexity for businesses of all sizes.  

Resource Support and Learning Materials  

Shopify supports new users through a free 3-day trial, offering them a hands-on introduction to its platform. Shopify also provides extensive resources such as setup guides, video tutorials, and a Help Center where users can access a vast knowledge base of common issues and solutions. In a recent study, 62% of Shopify users noted that the resources available through Shopify were sufficient to manage basic setups independently. Additionally, Shopify’s customer support is available 24/7 via live chat, email, and phone, helping to ensure that users can overcome obstacles they may encounter during the setup process.  

Examples of What You Receive with Shopify  

With Shopify’s platform, you gain access to:  

Free Trial Period

Shopify’s trial allows users to explore the platform’s features without commitment. Users can test functionalities during the trial and determine if the platform meets their needs.  

Setup Guides and Tutorials

Shopify has an extensive library of educational content, covering everything from initial setup to advanced marketing tactics. This allows users to build and optimize their stores.  

Access to a Supportive Community

Shopify’s online community and forums are active spaces where users can ask questions, share experiences, and seek advice from more experienced store owners and Shopify staff.  

What You Won’t Receive  

Shopify does not offer fully customized store designs, content creation, or product setup out of the box. If you want a ready-to-go store, you may need to work with developers or consider services like AI Store Builder, which provides a complete, done-for-you Shopify setup.  

Additional Option: Done-For-You Solutions with AI Store Builder  

For users who prefer a hands-off approach, AI Store Builder provides a complete Shopify store setup in under 10 minutes, including pre-selected trending products, supplier integrations, and a dropshipping course.  

AI Store Builder: Your Shopify Store in Under 10 Minutes

At AI Store Builder, we create a complete Shopify store for you in under 10 minutes. We include 20 trending products, trusted suppliers, and a dropshipping course that others charge thousands for. Plus, you get live support calls and community access. Skip the headaches of store setup, product research, and supplier hunting - we handle it all so you can focus on growing your business. Get your store built for you in less than 10 minutes today!

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How to Set Up a Shopify Store

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Step 1: Creating Your Shopify Account and Choosing a Plan

To open your Shopify store, you must first create an account on the platform. Start by visiting Shopify’s website and clicking “Start free trial” to create an account. You must provide a business email, password, and store name. After the trial, Shopify offered various pricing plans (Basic, Shopify, and Advanced), starting at around $29/month. 

Consider your store’s scale and feature needs; larger stores with higher traffic may benefit from Advanced plans that offer reduced transaction fees and advanced reporting tools. When selecting a plan, review your sales expectations—Shopify’s pricing scales with additional features like professional reports, which can benefit your store's growth. 

Step 2: Selecting a Theme and Customizing Design Elements

Shopify offers a range of free and premium themes in its theme store, catering to various industries, like fashion or electronics. You can also explore external sites for more options if needed. Once you’ve selected a theme, navigate to the “Customize” section within Shopify to alter design elements such as colors, fonts, and layout. 

This editor is a drag-and-drop interface allowing you to preview changes before publishing. Shopify themes are typically mobile-responsive, a crucial feature since over half of online traffic now comes from mobile devices. Ensure the theme you choose displays well across all devices. 

Step 3: Adding Products, Collections, and Descriptions

Go to the “Products” section in Shopify’s admin to add products. You must include the product name, price, description, and images. Group similar products into collections to make it easier for customers to browse. For instance, if you’re selling clothing, create collections like “Men’s,” “Women’s,” or “Accessories.” To increase visibility, include keywords in product titles and descriptions, optimize meta descriptions, and add alt text to images. 

Step 4: Configuring Payment Options and Setting Up Shipping

Shopify supports various payment gateways, including Shopify Payments. You can set these up in your dashboard's “Payments” section. Go to the “Settings” section, then “Shipping and delivery,” to configure your shipping zones, rates, and options, such as free or express shipping.

Designing Your Ideal Shopify Store (Pre-Built Themes, Customization, and Enhanced Options)

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Shopify’s Theme Library: Ready-Made Solutions

Shopify's Theme Store features a substantial selection of free and paid themes that cater to various niches, such as fashion, beauty, and electronics. All themes from Shopify’s library are responsive by default, which means they’ll automatically adjust to look good on any device. This is essential because most online shopping now occurs on mobile devices. Popular themes include:

Debut (Free)

  • Great for small businesses, known for its clean layout. 

Brooklyn (Free)

  • It is ideal for apparel stores focusing on imagery. 

Narrative (Free)

  • Best for storytelling with visual emphasis, suitable for brands with fewer products. 

Paid themes generally cost between $150 and $350, and they offer more advanced design features and added flexibility than free themes.

Customization Features: Making Your Store Unique

Shopify themes allow users to adjust elements such as colors, fonts, logos, and layouts without needing coding knowledge. The theme editor will enable users to modify these design features using a simple drag-and-drop interface. This provides enough flexibility to align the store’s appearance with the brand’s aesthetic. 

There are various ways to customize the look and feel of your Shopify store. Customizing colors and typography can help differentiate a store and create a unique visual identity. For example, choosing bold, contrasting colors for a tech store helps make it stand out, while earthy, muted tones work well for sustainable product shops. 

Many Shopify themes offer different layout styles for home, product, and collection pages. This allows users to select the most appropriate format to highlight their products effectively. 

Leveraging Third-Party Themes and Apps 

In addition to Shopify’s native themes, business owners can purchase themes from third-party providers like ThemeForest, expanding the available design options. These themes often come with additional pre-built features, catering to specific industries or unique design preferences. However, third-party themes may come with less support from Shopify’s team, so it’s crucial to research each provider’s customer support policies. 

Shopify’s app store offers thousands of plugins, from tools that enhance customer interaction (like live chat and reviews) to ones that boost backend capabilities (like SEO and analytics). These apps allow for extended functionality, but using them sparingly is essential to avoid potential site speed issues and ensure a smooth user experience. 

Customization Limitations: Challenges to Be Aware Of

While Shopify’s themes are flexible, some limitations exist, especially for those wanting extensive customization. 

Design Flexibility

Shopify’s drag-and-drop editor is user-friendly but doesn’t allow for complete design freedom without some coding knowledge. For extensive layout adjustments or unique design requirements, users may need to hire a Shopify developer or learn Liquid, Shopify’s templating language. 

App Dependencies

Adding apps for additional features can enhance store functionality but may also impact loading times, particularly if multiple third-party scripts are running. Prioritizing essential apps and monitoring page speed can help maintain performance.

Why Choose AI Store Builder for a Complete Shopify Store Setup

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Complete Store Setup in Minutes

AI Store Builder promises a fully operational Shopify store in less than 10 minutes. This is a remarkable advantage for entrepreneurs needing more time or technical know-how, as it allows them to avoid setting up each detail themselves. With 20 trending products pre-selected and added, the store is ready for sale upon launch. This saves extensive research time and ensures that the products are market-relevant.

Curated Products with Trusted Suppliers

The AI Store Builder setup includes handpicked trending products from reliable, vetted suppliers. This guarantees product quality and builds buyer trust, which is crucial for customer satisfaction and retention. This selection of products is catered to various niches, allowing businesses to start selling immediately without the need to source suppliers independently.

Invaluable Dropshipping Education

AI Store Builder provides a comprehensive dropshipping course, included at no extra charge, that covers essential strategies and best practices for running a successful Shopify store. This information, typically valued in the hundreds or thousands, is necessary for individuals new to e-commerce or dropshipping. The education provided by this course ensures that users understand how to operate their store and grow it successfully over time.

Live Support and Community Access

Access to live support calls means that AI Store Builder users can get real-time assistance with any challenges they may face, whether technical or strategic. This hands-on support significantly relieves those struggling with store setup or management issues. Additionally, community access allows store owners to interact with like-minded entrepreneurs, share strategies, and receive advice on improving their store’s performance. This network is beneficial for motivation and for practical advice that can be applied to grow the store.

Focus on Business Growth, Not Setup Hassles

AI Store Builder allows entrepreneurs to dedicate more time to marketing, customer engagement, and business development by handling all initial setup tasks, product selection, and supplier verification. For those who prefer a focus on growth rather than the intricacies of setting up a store, AI Store Builder’s approach provides a fully functional e-commerce platform without the typical setup headaches. 

Optimized for Shopify Success

AI Store Builder leverages Shopify’s robust platform while simplifying the setup, ensuring a solid foundation in functionality and scalability. Each store is optimized for Shopify’s powerful features, meaning users benefit from Shopify’s secure infrastructure, payment systems, and mobile responsiveness without needing to configure these aspects independently. 

AI Store Builder: Your Shopify Store in Under 10 Minutes

At AI Store Builder, we create a complete Shopify store for you in under 10 minutes. We include 20 trending products, trusted suppliers, and a dropshipping course that others charge thousands for. Plus, you get live support calls and community access. Skip the headaches of store setup, product research, and supplier hunting - we handle it all so you can focus on growing your business. Get your store built for you in less than 10 minutes today!

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DIY Shopify Store Setup vs. Done-For-You Services 

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This comparison is intended to help business owners, especially those new to e-commerce, understand the core differences between building a Shopify store themselves (DIY) and opting for a professional, Done-For-You service. Each method has unique advantages, and choosing the right one can streamline the setup process, optimize your business launch, and align with your specific needs.

DIY Shopify Store Setup

The DIY (Do-It-Yourself) approach gives store owners complete control over every element of their Shopify store setup. Here’s a breakdown of what this entails:

1. Full Creative Control

With a DIY setup, you have complete freedom over every store detail, including theme choice, product display, design layout, and functionality. This lets you personalize the store to align precisely with your brand’s identity. Shopify’s user-friendly platform offers access to hundreds of free premium themes and a powerful, customizable editor. This flexibility benefits those with a clear brand vision and wants the store to reflect that without any limitations from third parties.

2. Cost-Effectiveness

Doing it yourself can be cost-effective, as you avoid fees associated with hiring professionals or subscribing to a setup service. The primary costs are Shopify’s platform fees and paid apps or premium themes. For those on a budget, Shopify’s free trial provides an opportunity to test out and set up the store without any immediate financial commitment. Many successful store owners have launched solely with Shopify’s core features and free resources, allowing them to grow organically before investing further.

3. Learning Curve and Time Investment

Setting up a store yourself requires a significant investment of time and effort. You’ll need to learn the basics of e-commerce design, product uploads, inventory management, SEO, and even minor coding tweaks for more advanced customizations. This can be rewarding for individuals who enjoy learning and building hands-on, but it can also be overwhelming for those new to e-commerce. According to studies, 40-50% of small business owners report spending over 20 hours setting up their Shopify stores when going the DIY route.

4. Example Setup Process

Creating an account, selecting a theme, customizing design elements, adding products, setting up payments, and configuring shipping are all essential steps. This sequential approach can help ensure the store meets all technical and aesthetic requirements for a smooth launch.

Done-For-You Services

Done-For-You Services simplify the setup process by having professionals handle all elements of the store setup. This includes services like AI Store Builder, which entirely creates your Shopify store quickly, taking care of details like product selection, supplier verification, and even initial branding.

1. Time-Saving and Convenience

Done-For-You services eliminate the time and effort required to learn and complete every setup detail. Instead, store owners receive a ready-made store, often complete with trending products and trusted suppliers. This is ideal for busy professionals, new entrepreneurs, or those focused on fast-tracking their launch and starting sales quickly. The process can be completed in under 10 minutes with services like AI Store Builder, making it significantly faster than a DIY approach.

2. Professional Design and Optimization

Professional setup services often include a higher level of design, organization, and optimization from the start. This can involve optimized themes, professionally written product descriptions, and SEO adjustments that help attract traffic and boost sales. Many of these services, like AI Store Builder, have advanced features like pre-set product collections, curated suppliers, and other essentials that may take a DIY setup weeks to optimize.

3. Expert Guidance and Ongoing Support

Done-for-you services like AI Store Builder offer support options beyond the initial setup, such as live support calls and access to community resources. This ongoing support can help address technical issues, assist with scaling strategies, and provide insights on the latest trends and techniques in e-commerce. Many users have found that professionals' ongoing support and setup help increase their store’s chances of early success, as it reduces the risk of common mistakes that many DIY setups encounter.

DIY vs. Done-For-You: Which to Choose?

The DIY approach can be affordable for those with a tight budget, a clear vision, and the time to dedicate to set up. Done-For-You services like AI Store Builder provide a ready-to-launch solution, including pre-loaded products and trusted suppliers, for those prioritizing speed, efficiency, and expertise without the hassle of managing technical details.

Get Your Store Built for You in Less Than 10 Minutes Today.

Forget about hours of tedious work to set up your Shopify store. With an AI Store Builder like Zendrop, you can get a fully functioning Shopify store built in under 10 minutes. Not only that, but it comes preloaded with 20 trending products and trusted suppliers. You also get access to a dropshipping course that others charge thousands for. 

Get live support calls and community access to help you grow your business. Skip the headaches of store setup, product research, and supplier hunting. Let an AI store builder handle it so you can focus on growing your business

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