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10 Proven Strategies on How to Grow an eCommerce Business in 2025

March 15, 2025

Ramin Popal

Consider this: You launch your online store, making a few sales, but it quickly plateaus, and you can’t get it going again. It’s a disappointing situation that many online business owners face. The good news? 

How to Find a Supplier for Your Product? There are many ways to grow an eCommerce business, and this guide will help you figure out how to get started with 10 proven strategies.  In 2025, you could use AI to help you grow your store and optimize your operations for success.

AI store builder's AI Store Builder is an excellent example of how AI can help you grow your eCommerce business. This solution can help you achieve your growth goals by generating an entire eCommerce site in minutes.

What You Need to Start Your E-commerce Store in 2025

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Choose the Right E-commerce Business Model to Kickstart Your Success 

Before setting up a store, deciding on the right e-commerce business model is essential. The chosen model affects everything from inventory management to profit margins and scalability. 

Here are the four most common models:

Dropshipping

A low-risk model where you sell products without holding inventory. When a customer orders, the supplier ships it directly to them. (Best for beginners) 

Private Labeling

Selling custom-branded products manufactured by a third party. (Best for brand-building and higher profit margins) 

Print-on-Demand

Selling custom-designed products (t-shirts, mugs, phone cases) without holding inventory. The supplier prints and ships after each sale. (Great for creators and influencers) 

Wholesale & Traditional E-commerce

Buying products in bulk and selling them at a markup. Requires inventory management but offers better control over branding. 

(Best for those with capital to invest) AI Store Builder is best suited for Dropshipping because it automates store setup, product sourcing, and supplier management, making it easier to start with minimal investment.

Selecting a Selling Platform

Once a business model is selected, the next step is choosing the right e-commerce platform. 

Shopify

The most popular and beginner-friendly platform, allowing you to start selling quickly with built-in payment gateways, themes, and app integrations. 

WooCommerce

A WordPress plugin that offers more flexibility but requires technical knowledge. 

Amazon FBA

Selling through Amazon’s fulfillment network, but with higher fees and less control over branding. 

Etsy & eBay

It is ideal for niche and handmade products, but charges listing fees and takes a percentage of sales. 

AI Store Builder integrates directly with Shopify, automating store creation and product setup, making it the fastest way to launch an online store.

AI-powered Store Setup & Automation

Many new e-commerce entrepreneurs struggle with the technical setup of a store, but AI tools now make it possible to launch a professional online business in minutes. 

Traditional Setup vs. AI Store Builder

Setting up an e-commerce store requires designing pages, choosing themes, and integrating payment systems. AI Store Builder automates the entire process, from selecting trending products to setting up a fully functional Shopify store. Instead of spending weeks researching and building a store, AI Store Builder gets everything done in under 10 minutes. With AI Store Builder, entrepreneurs don’t need coding or design skills—just select a niche, and the AI does the rest.

Product Research & Supplier Sourcing

A significant challenge for new e-commerce businesses is finding profitable products and reliable suppliers. Choosing the wrong products can lead to low sales, while unreliable suppliers cause delays and customer dissatisfaction.

Product Research

AI can analyze trending products across platforms like TikTok, Instagram, and Amazon, helping sellers find high-demand, low-competition products. Instead of guessing which products will sell, the AI Store Builder curates 20 trending products backed by real-time data. 

Supplier Sourcing

Finding trustworthy suppliers on platforms like AliExpress, CJ Dropshipping, and Spocket can be time-consuming. AI Store Builder connects directly with verified suppliers, ensuring fast shipping and quality products. AI Store Builder gives e-commerce businesses a competitive advantage by eliminating manual product research and supplier vetting.

Branding & Positioning for Success 

Strong branding must stand out with e-commerce competition expected to increase in 2025. A professional store with a clear brand identity increases trust and conversions. 

Store Name & Logo

A unique, memorable name and a well-designed logo help build brand recognition. AI tools can now generate brand names and logos instantly. 

Consistent Visual Identity 

A cohesive color scheme, fonts, and imagery create a professional look. 

Compelling Product Descriptions & Messaging

Instead of generic text, AI-generated descriptions can be engaging and conversion-focused. AI Store Builder includes professional store designs, ensuring polished branding from day one.

Essential Tools & Automation for Growth

To compete in 2025 e-commerce landscape, businesses need automation tools to streamline operations and maximize efficiency. 

AI-powered Marketing

AI-driven ad targeting, email automation, and SMS marketing campaigns. 

Chatbots & AI Customer Support

Automated chatbots to handle customer inquiries 24/7, reducing cart abandonment. 

Inventory & Order Management

Automated systems to track stock levels and prevent overselling. 

SEO Optimization

Use AI-powered SEO tools to rank product pages on Google. AI Store Builder sets up the store and includes automation features, making scaling easier.

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10 Proven Strategies to Grow an E-commerce Business in 2025

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1. Automate and Work Smarter with AI  

The rise of AI has transformed eCommerce, making it easier to run and grow a store without manual effort. AI tools analyze customer behavior, optimize pricing, and recommend products to increase sales. An AI Store Builder handles store setup, product selection, and supplier connections so business owners can focus on marketing and growth. AI-powered analytics help businesses predict trends, manage inventory, and improve decision-making without guesswork. 

2. Make Sure Your Store Is Mobile-Friendly  

Most online shopping now happens on mobile devices, so having a fast, mobile-optimized store is essential. A clunky mobile experience leads to lost sales and abandoned carts. AI can analyze user behavior and suggest layout improvements to smooth the shopping experience. Features like one-click checkout and mobile-friendly payment options (Apple Pay, Google Pay) help convert more visitors into buyers.

3. Use Social Media to Sell, Not Just Promote  

Social media is no longer just for advertising—it’s a selling platform. TikTok, Instagram, and Facebook now allow direct shopping, making it easier to reach customers where they spend the most time. AI tools can create high-converting social media ads, write captions, and find trending products before competitors do. AI-powered ad targeting ensures businesses reach the right audience without wasting ad spend.

4. Turn Your Website into a Sales Assistant with AI Chatbots  

Shoppers expect instant answers—if they don’t get them, they leave. AI-powered chatbots can help customers find the right products, answer questions, and handle orders without human intervention. Businesses that use AI chatbots see higher conversion rates and fewer abandoned carts. AI Store Builder integrates with chatbot tools to provide automated customer support around the clock.

5. Build a Subscription Model for Steady Income  

Subscription-based eCommerce (e.g., monthly product boxes, refill services) creates predictable revenue and loyal customers. Customers love the convenience of automated reordering, and businesses benefit from consistent cash flow. AI can analyze customer habits and recommend subscription options tailored to individual preferences. AI Store Builder makes adding subscription-based products to any Shopify store easy.

6. Let Customers Market Your Store with Reviews and Social Proof  

Shoppers trust other shoppers more than ads, which is why reviews, testimonials, and customer content drive sales. AI can automatically request reviews, sort positive feedback, and feature top-rated products on a store’s homepage. User-generated content (UGC), such as customer photos and unboxing videos, helps increase trust and conversions. AI-powered content tools help businesses automate influencer partnerships and find brand ambassadors to promote their products.

7. Personalize the Shopping Experience for Every Customer  

Customers expect more than a generic store experience—they want personalized recommendations and offers. AI tools track what customers browse, what they buy, and what they abandon, then suggest the right products at the right time. Businesses using AI-powered personalization see higher order values and increased repeat purchases. AI Store Builder includes intelligent product recommendations, ensuring every shopper gets a customized experience.

8. Use Email & SMS to Keep Customers Coming Back  

Many businesses focus too much on getting new customers and not enough on retaining them. Email and SMS marketing are cost-effective ways to drive repeat sales. AI can help immediately send personalized email sequences, abandoned cart reminders, and VIP customer discounts. AI Store Builder allows businesses to automate email and SMS marketing for better engagement.

9. Get More Free Traffic with SEO & Content Marketing  

SEO (Search Engine Optimization) helps stores rank higher on Google, bringing in free organic traffic. AI-powered keyword research can help businesses find the best search terms to target for blog posts and product descriptions. High-quality content, like guides, tutorials, and product comparisons, keeps customers engaged and increases trust. AI tools generate optimized product descriptions and blog content to improve search rankings effortlessly.

10. Expand to Global Markets Without the Hassle  

Selling internationally used to be complicated, but AI now makes it easier to localize content, translate pages, and accept multiple currencies. AI-powered translation tools help businesses offer region-specific content without hiring expensive translators. Multi-currency checkout options attract international customers and reduce abandoned carts. AI Store Builder includes automated translation and currency conversion for smooth global expansion.

Common Challenges When Growing an E-commerce Store & How to Overcome Them

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Conquering the Competition in E-Commerce

The e-commerce space is more competitive than ever, with thousands of new stores launching daily. Significant marketplaces like Amazon, Walmart, and Alibaba dominate, making it difficult for smaller stores to stand out. Many niches are saturated with copycat sellers offering the same products. 

Finding untapped product opportunities using AI-powered market research tools can help. AI can analyze trending products, emerging niches, and low-competition keywords to help stores sell in less saturated markets. 

Next, leverage AI-powered pricing strategies to remain competitive. AI tools can automatically adjust prices based on market trends, demand, and competitor pricing. Finally, niche down and build a strong brand identity. Instead of selling generic products, businesses should focus on branded, high-quality items with unique selling points.

Reducing Cart Abandonment and Increasing Conversions

Many shoppers add products to their cart but never complete the purchase due to high shipping costs, complicated checkouts, or lack of trust. Studies show that the average cart abandonment rate is around 70%, meaning businesses lose most potential sales before checkout. 

Offering multiple payment options can help. Customers prefer to buy now and pay later (BNPL), Apple Pay, Google Pay, and PayPal for faster checkouts. Next, use AI-driven abandoned cart recovery emails. AI can personalize emails to remind customers of their cart, offer a small discount, or create urgency with a limited-time offer. 

Finally, optimize checkout for mobile users. A slow or complicated checkout process causes mobile shoppers to leave. AI tools help streamline mobile checkouts with autofill options and quick payment integrations. 

Managing High Advertising Costs and Low ROI on Paid Ads

Ad costs on Facebook, Google, and TikTok have increased, making it harder for businesses to profit from paid advertising. Many companies spend too much on ads without optimizing targeting, wasting budgets. 

Using AI-powered ad optimization tools to improve targeting and reduce ad spend waste can help. AI can analyze which audiences will likely convert and automatically adjust ad placements. Next, retarget website visitors and abandoned carts. Instead of spending money on cold traffic, businesses can retarget past website visitors and social media engagers to maximize ROI. 

Finally, invest in organic marketing channels. Instead of relying only on paid ads, businesses should focus on SEO, email marketing, influencer partnerships, and content marketing to attract free traffic. 

Handling Supplier and Shipping Issues

Slow shipping times, unreliable suppliers, and out-of-stock inventory can frustrate customers and hurt business reputation. Dropshipping businesses rely on third-party suppliers, meaning they have less control over shipping and product quality. 

Working with trusted suppliers can help. AI-powered supplier databases can identify reliable suppliers with fast shipping and high product quality ratings. 

Next, AI-driven inventory management tools can predict when products may go out of stock and prevent delays. Finally, offer multiple shipping options. Some customers are willing to pay more for express shipping, which can increase revenue. 

Keeping Customers Engaged and Encouraging Repeat Purchases

Acquiring a new customer is 5 times more expensive than retaining an existing one. Many businesses focus only on new customer acquisition and fail to keep existing customers engaged, leading to low repeat purchase rates. 

Loyalty programs and rewards can help. Customers are likelier to return if they earn points, discounts, or exclusive offers. Next, use AI-driven email and SMS marketing to keep in touch. 

AI can automate personalized product recommendations, reorder reminders, and offer exclusive discounts to keep customers engaged. Finally, create a subscription model to encourage recurring revenue. Offering monthly product subscriptions or auto-refill options helps increase lifetime customer value. 

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Get Your Store Built for You in Less Than 10 Minutes Today 

AI Store Builder takes the tedious tasks of setting up a Shopify store off your plate so you can focus on what matters—growing your business. We create a fully functional store in less than 10 minutes. Our quick-start program includes a Shopify store loaded with 20 trending products, trusted suppliers, and a complete dropshipping course so you can hit the ground running with your new business. 

We even provide live support calls and community access, so you’re not alone as you learn the ropes of dropshipping. 

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